In the spring of 2017, Socialyte was enlisted to create an exclusive travel experience for M Missoni. Socialyte curated the entire experience from producing the midweek escape in Miami to casting five exclusive influencers to promote the brand through dedicated content.

Socialyte worked closely with the M Missoni team to scout villas and partnered with like-minded brands to create a well-rounded, beautifully curated experience.

Over the course of four days, the influencers created over 50 unique images documenting their experience and reached almost 12 million impressions.